PEMRA Announces to Ban TVC Produced In India

Pemra has been actively striking back at the bans issued from All Indian Cine Workers Association. The Pakistan Electronic Media Regulatory Authority (Pemra) has prohibited the broadcast of classified ads produced in India or proposing Indian actors and characters.

“The Government of Pakistan has introduced it will have a good time Independence Day on August 14, 2019 as ‘Kashmir Solidarity Day’,” said the notice. “However, at the identical time commercials produced in India carrying Indian actors/characters/talent are being aired on Pakistani TV screens.” It aggravates the miseries of Pakistanis who are perturbed over Indian atrocities on Kashmiri brethren, it added.

Pemra invoked Section 27(a) of its ordinance of 2002 and amended in 2007. It determined commercials on soap, washing powder, shampoo, body spray, noodles, face wash all produced through multinational companies. The ban will remain in region till the ads are changed with the aid of ones produced in Pakistan, stated Pemra and which are authorized by means of it. It stated prison action would be taken. Pemra can droop the TV channel’s license.

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