Designer Ali Xeeshan Redefines Bridal Honor and Gender Roles. The traditional red bridal jora has been unrivaled for ages and is back this fall-winter season for the quintessential Pakistani bride. This cherry red lehenga choli, Laali, by top designer Ali Xeeshan’s Roshan Luxe Bridal Couture 2022-2023 is definitely following the trend but with a twist.
A red bridal lehenga is one of the most classic and traditional outfits and has not gone out of style despite the trends of fuchsia suits in the 1980s, half-sleeved maroon lehngas in the 1990s, and the beiges, pearly greys, and pastels of the 2010s and 2020s. Arab and South Asian grooms traditionally wear swords as part of their attire. Sikh grooms carry a sword (kirpan) on their wedding day to represent the protection of the new wife and their marriage.
Red is the most sacred color in Hinduism and represents the goddess Durga who signifies new beginnings and feminine strength. It also stands for passion and prosperity. Hindu holy men were the first to wear red in the third millennium BC and it became a bridal trend only during the Mughal Era.
Designer Ali Xeeshan Redefines Bridal Honor and Gender Roles
Since astrology is so intricately linked to Hinduism, red also symbolizes Mars the planet that supposedly oversees marriage. However, Muslim brides are believed to have carried the Mughal bridal tradition to modern-day Pakistan where the trend persists in 2022 as well.